I am constantly responding to posts that ask..
"Will this help me lose fat?" "Does this work?"
(WE should first define "work." A weight loss methodology "works" if you lose the fat and have not regained the fat for 2 years.)
I have answered so many of these...
Does CortiSlim work? Does TrimSpa work? Does Xenadrine EFX work?
Instead of listening to what DOES work, people would rather go for the magic pill.
I should mention that there is a very successful book out that teaches an entrepreneur how to find, produce, and market "miracle fat-loss supplements." Since you don't have to do any Research and Development or product testing, the initial investment is very small.
The book points out that consumers respond to fat loss from emotion rather than reason and so, simple emotion based marketing will sell a fake fat-loss supplement
very successfully.
The thing is, there are so many of these fake "miracle fat loss" pills, powders, and creams that one is trying one cream, pill, or powder after another.
AND I am answering these questions non-stop and not teaching what works!
Just to clarify...on Thursday the FTC levied 25 million dollars in fines against companies that make the products with these claims. The FTC has to verify that the claim is false and misleading, and it takes a while for the FTC to act on every false claim.
The Federal Trade Commission on Thursday fined the marketers of four weight loss pills $25 million for making false advertising claims.
Fines were levied against marketers of Xenadrine EFX, One A Day Weight Smart, CortiSlim and TrimSpa.
The largest fine was levied against two marketers of Xenadrine EFX, made by New Jersey-based Nutraquest, Inc., formerly known as Cytodyne Technologies.
The marketers will pay at least $8 million and as much as $12.8 million.
A $12 million fine was assessed against seven marketers of CortiSlim and CortiStress. The marketers were identified as Window Rock Health Laboratories, based in Brea, Calif.
The Bayer Corp., based in Morristown, N.J., will pay a $3.2 million civil penalty to settle the claims and agreed to stop ads that say the multivitamins can increase metabolism.
TrimSpa, based in Whippany, N.J., will pay $1.5 million.
The FTC cautioned the estimated 70 million Americans trying to lose weight not to turn to pills.
THAT IS NOT ALL!!! I can show you page after page with false claims going back decades that have been shut down by the FTC...funny thing is...some of the NEW Miracle-Fat Loss products ARE THE SAME!!!!
Why? Because, as pointed out in the book I mentioned, if you market it, the FTC will take a while to fine you and in the meantime you will make MILLIONS from the people desperate to lose fat!
The book states that the FTC fines are simply
the cost of doing business. Once they fine you, you change the product and just keep going!
So grab up your common sense and stop trying one pill or powder after another to lose fat. Did it ever bother you that the last pill or powder didn't work?
Even if a pill or powder did cause you to burn off all your fat...the thing that caused you to get fat in the first place is still there! The fat would come back! You have to change the pattern that led to the fat gain!
The problem is definitely not that you were not taking a pill..so taking a pill is not a long term solution! The fat would come back!
What you need to do is start a long-term solution!
Something that will be a life-long shift to health!
You will look better, feel better, have better health, lower you chance of disease, pay less on useless pills...
...And you will LOSE THE FAT FASTER than you will with a false "cure."
Plus, it will stay off.
Enough said?
<message edited by danmirage on Tuesday, March 20, 2007 10:25 AM>