danmirage
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FTC Sues Sellers of Weight-Loss Pills for False Advertising
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Friday, March 07, 2008 10:24 AM
More from the weight loss supplement sellers parade of nonsense claims..there are literally 1000s of these busts on the record adn the companies just come back with different advertising and different names for the product. FTC fines are considered the cost of doing business.
FTC Sues Sellers of Weight-Loss Pills for False Advertising
On February 8, 2008 the The Federal Trade Commission (FTC) charged a business operation with violating federal law by falsely claiming that its weight-loss pills cause users to lose weight without dieting or exercise.
According to the FTC’s complaint, since 2005 the defendants have marketed their product throughout the nation under the names Zyladex Plus, Questral AC, Questral AC Fat Killer Plus, Rapid Loss 245, and Rapid Loss Rx. Their advertising, which has included statements such as “Lose up to 15 pounds a week,” “Not Even Total Starvation Can Slim You Down and Firm You Up This Fast - This Safe!,” and “No Dieting, No Exercise,” has appeared in Sunday newspaper supplements, including SmartSource by News America Marketing FSI, Inc.
The defendants,are charged with violating Sections 5 and 12 of the FTC Act by making false and unsubstantiated claims that their product causes users to lose substantial amounts of weight rapidly, including as much as 15 to 18 pounds per week and as much as 50 percent of all excess weight in just 14 days, without dieting or exercise; that clinical studies prove those claims; and that their product causes permanent or long-term weight loss.
The FTC ultimately seeks to permanently bar the defendants from further violations and to obtain redress for affected consumers.
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Marc David
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RE: FTC Sues Sellers of Weight-Loss Pills for False Advertising
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Friday, March 07, 2008 10:33 AM
Good fine and it's about time!
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David1991
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RE: FTC Sues Sellers of Weight-Loss Pills for False Advertising
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Friday, March 07, 2008 10:48 AM
ORIGINAL: danmirage
The defendants,are charged with violating Sections 5 and 12 of the FTC Act by making false and unsubstantiated claims that their product causes users to lose substantial amounts of weight rapidly, including as much as 15 to 18 pounds per week and as much as 50 percent of all excess weight in just 14 days, without dieting or exercise; that clinical studies prove those claims; and that their product causes permanent or long-term weight loss.
wow that is just ridiculous. it's even more ridiculous that people might actually believe that. its weird though, usually you'll see company's trying to bend the truth but thats just a flat out lie
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