Any Validity to This?

I found this on the AST website on the page where they are sellin their brand of creatine. Is this true or just them marketing their stuff?

Q: I’m taking creatine monohydrate and not making gains like I did at first. How will Creatine HSC help me?
A: This is the beauty of Creatine HSC. Creatine monohydrate works great for about the first month. After that - nada, nothing. It quits working. But you don’t want to stop because you feel you’ll lose all you’ve gained. Right?

Creatine HSC is designed with precise micro-nutrients that enhance the bio-energetic sub-pathways involved in the phospho-creatine cycle. This provides consistent creatine/ATP turnover month after month unlike other creatine supplements that stop working after a short while. Not only that, Creatine HSC will drive more creatine into the muscle than creatine monohydrate. More creatine - more muscle growth and strength - continually

*cough* *bull***** *cough*

If they have a double-blind study to back it up, then I'll be willing to consider it. Otherwise.... well...*bull*****

Creatine monohydrate works great for about the first month. After that - nada, nothing. It quits working.

That is crap right there. Regular creatine does not just quit working one day.

I've stopped taking it several times, and didn't lose any gains. Water weight but that's really about it.

They have to market their stuff. They are a supplement site. It would be insane of them to say.. we have our creatine but there's nothing special about it.. in fact, Prolab is having a deal right now..

They have to make it sound like Creatine HSC is vastly different from anything else.

It's probably a very good quality creatine with a built-in transport system for better absorption. So is V12..

Marc C. David
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Yeah, my workout partner is a Marketing executive, I showed him the text of the claim, and his BS detector went off immediately! Not because he's a biochemistry expert, but because the pattern of the adjectives is pure marketing speak.